Services / Advisory & Activation
Advisory · Our highest-leverage work

The counsel that turns advocacy into influence.

More than ten years guiding patient advocacy functions inside pharma, biotech, and med device. We bring ELAVAY intelligence into the rooms that fund, align, and execute. We stay for strategy, brand, silo-crossing impact, and the work that has to land.

Led with lived patient experience. Built for leaders who need the function to matter to the P&L and to patients.

We take on five Advisory clients at a time. Join the waitlist or book a call.

Who we partner with

The teams that carry the patient voice.

We work alongside the industry leaders who have to make advocacy real inside the company, with the credibility of someone who has lived the patient side of the system.

01

Patient advocacy teams & leaders

Win the budget and the seat. Bring intelligence into action. Build a function leadership funds because it moves decisions.

02

Health equity teams

Make equity and SDOH operating reality. Close the gaps that show up in the data and in patients’ lives.

03

Patient marketing teams

Grow brand with communities without confusing marketing with advocacy. Credible. Aligned. Human.

04

Patient support & access teams

Connect access operations to advocacy intelligence: registry, trials, and support that actually move patients.

Why this work

Expertise you can feel in the room.

More than the report, Archō’s decade of experience allows us to guide your advocacy function.

Matt Toresco has spent more than a decade inside this work, and brings lived patient experience to every engagement. That combination is rare. It is why Advisory is Archō’s highest-value program: judgment, not a slide deck; influence, not another visibility campaign.

You leave with a clearer function, stronger internal brand, and a path across silos that leadership can fund.

Offers

What we do

01 · Landscape

ADVOSCAPE

ADVOSCAPE maps the organizations, influencers, and relationships that shape your disease area. Engagement becomes deliberate.

How it works
02 · Custom research

Custom research

For the question the syndicated cut leaves open. Built to survive a leadership review.

Start from ELAVAY
03 · Function build

Advocacy-function build

Scope. Resourcing. Operating rhythm. The work beyond the meeting: registry, trials, access.

04 · Training

Legacy account-management training

The ACE model, for teams that own their advocacy relationships and keep them strong.

See Training
Advocacy Intelligence Exchange

The AIX session

A focused, half-day advisory session that brings senior advocacy professionals together to pressure-test strategy, surface blind spots, and align on the moves that matter, distilled into a clear summary you can act on.

Request an AIX session
FormatHalf-day, facilitated
Participants8-10 advocacy pros
Structure6-phase agenda
DeliverableSummary in 8-10 business days
Follow-throughFeeds your activation plan
ADVOSCAPE

Map the ecosystem

Before you act, know the landscape. ADVOSCAPE maps the advocacy organizations, influencers, and relationships that shape your disease area, so engagement is deliberate, not accidental.

Map

Landscape Mapping

Who matters in your space, organizations, coalitions, and voices.

Assess

Relationship Audit

Where you have strength, where you have gaps, where you have risk.

Plan

Engagement Strategy

A prioritized plan for building credible, durable partnerships.

One offer among many

Optional: 6 or 12 months of activation

One path among several, never a requirement. Teams that want ongoing support choose six months or a full year, starting with a structured onboarding, then weekly or monthly guidance.

Week 1

Strategic Intake

Align on priorities, stakeholders, and the decisions ahead.

Week 2

Leadership Data Intro

Bring leadership into the intelligence early and on your terms.

Week 3

Team Activation Workshop

Translate findings into team priorities and owners.

Week 4

Executive Brief

A board-ready brief, then ongoing weekly/monthly consults.

Outcomes

What changes when the work is funded

  • A stronger advocacy function, with a calendar that earns its place.
  • Leadership access as a designed outcome. The seat in the insurer meeting, planned from day one.
  • Equity and SDOH built into the operating work, well past the label.
  • Registry, trials, and access operations that move patients, well beyond the conference circuit.
Field guide

The Jobs To Be Done, And When

Twelve job families every patient engagement and advocacy function owns. What the work delivers. When the binding deadlines hit. Built so the whole company can see why a well-funded, well-resourced advocacy team matters.

Read it before the launch plan is built. Several of these jobs expire before anyone writes the plan.

Patient advocacyHealth equityPatient marketingSupport & access

Bring us into the room

Advisory is where Archō earns its keep. We take on five Advisory clients at a time. Book a strategy call or add your name to the waitlist. Leave with judgment, a plan leadership can fund, and a partner who has lived both sides of the work.

Looking for the ELAVAY report?